POPHAMS

The Story:

Founded in 2017, Pophams was born from a dream to bring innovation and flavour to viennoiserie. Since then,they have evolved into a lifestyle brand rooted in community and craftsmanship. Their menus celebrate fresh flavours and unique tastes, and many of the handcrafted items from their bakeries—such as ceramics, linens, and glassware—are available through our homewares brand, Pophams Home.

The Projects:

Jaggard Collective has worked with Pophams for over 5 years now, we support them on strategy and copywriting and have designed and built both their websites, Pophams and Pophams home, as well as supported on store launches and their recent evolution into events.